John
John Lorish, President and Creative Director, was born and raised in Reading, Pennsylvania. After working several years as an art director/designer for a small, regional ad agency, John founded The Lorish Company (now Lorish Marketing Group) in 1979.He has a B.A. in Communication Design from Kutztown University and brings nearly 30 years of marketing and advertising experience to the firm.
John’s responsibilities include ensuring a fiscally sound, creatively vital and personally rewarding workplace for all employees. His friendly, easygoing personality and dedication to outstanding client service set the tone for the entire agency.
He is active in many local organizations, serving on the board of the Wyomissing Area Education Foundation and the Reading Symphony Orchestra.
Lee
Lee Kershner, Vice President of Marketing, has been with Lorish since 1994. Lee understands that successful communications must produce results for clients.Lee holds a B.A. from Albright College, where he studied art and communications. Prior to joining Lorish Marketing Group, he held a variety of positions in retail and consumer marketing management for national companies.
His duties include strategic account planning, management, copywriting and media buying, as well as assisting in creative development for electronic media. He provides pro bono marketing services for several area non-profit organizations.
Janel
Janel Smith, Art Director, designs and directs production of several quarterly publications and directs our web design service.Janel holds a B.F.A. in Communication Design from Kutztown University. Before working with us, Janel was employed at Boscov’s Department Stores in their advertising department; she also worked at a regional lifestyle magazine.
Janel was instrumental in obtaining the CASE Circle of Excellence award for her design of a recruitment package for a Pennsylvania state university.
Leanne
Leanne Boyer, designer, joined the team in June 2006 following an 8-week internship and graduation from Kutztown University with a B.F.A. in Communication Design.She has excellent design skills and is an accomplished photoshop specialist. Leanne has a natural instinct for smart, cutting-edge logo design and has provided design support for several university clients and law firms, the Reading Symphony, and Penske Truck Leasing.
Interns
Since 1980, Lorish Marketing Group has been an active participant in the Kutztown University Communication Design Internship Program. We host four to five senior interns annually, many of whom have become employees of the firm over the years.
Professional Associates
In addition to our in-house staff, Lorish Marketing Group maintains relationships with a variety of professional consultants whom we call upon for specialized projects.
